Metaplanet, Japan’s largest corporate Bitcoin holder, has just made another bold move in the digital asset space, acquiring 797 BTC valued at approximately $96 million. This brings the company’s total holdings to 16,352 BTC, now worth nearly $2 billion, as Bitcoin surges above $120,000.


Metaplanet Expands Bitcoin Treasury Strategy

The Tokyo-listed hospitality and investment firm continues to follow a Bitcoin-first corporate treasury model, much like Michael Saylor’s Strategy (formerly MicroStrategy). Through a combination of equity issuance, debt instruments, and innovative financing tools, Metaplanet is using its growing Bitcoin reserves as a long-term strategic asset.

“Our aim is to leverage Bitcoin as a base asset to fund strategic acquisitions,” said CEO Simon Gerovich, referring to plans to target cash-generating businesses in digital financial services.

https://www.coindesk.com/markets/2025/07/14/japans-metaplanet-buys-797-bitcoin-as-btc-breaks-past-120k


BTC-Powered Growth: Debt and Equity Driving Expansion

To support its Bitcoin accumulation, Metaplanet has explored multiple financing channels:

  • Zero-interest bonds
  • Stock acquisition rights
  • U.S. capital markets

A key highlight is the company’s $5 billion capital injection into its Florida-based subsidiary, intended to fuel further BTC acquisitions and expand its international footprint.

This approach positions Bitcoin as both a reserve asset and a collateral base for future M&A activities.


Why Bitcoin Now? Strategic Timing Behind the Accumulation

Metaplanet’s latest purchase coincides with Bitcoin’s breakout to new highs. BTC recently crossed the $121,000 mark, marking a 28% year-to-date gain and cementing renewed institutional interest in the digital asset.

With macroeconomic factors such as U.S. trade tariffs, inflation pressures, and a strong ETF market, firms like Metaplanet are seizing the opportunity to build robust Bitcoin treasuries before the next market expansion.


Metaplanet Positions Itself as Asia’s BTC Giant

With 16,352 BTC on its balance sheet, Metaplanet now ranks among the world’s top corporate Bitcoin holders, trailing only a few North American firms. As its BTC-backed expansion plans evolve, the company is signaling confidence not just in Bitcoin’s price trajectory, but in its role as a core pillar of modern corporate finance.

As digital assets become central to global capital strategies, Metaplanet’s aggressive BTC stance may set a new standard for publicly traded firms across Asia and beyond.

Disclaimer

This content is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency trading involves risk and may result in financial loss.

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