Marathon Digital Holdings (MARA), a prominent Bitcoin mining company, has led a $20 million equity investment round in Two Prime, a registered investment adviser and institutional digital asset lender managing approximately $1.75 billion in assets. This move highlights a rising trend among institutional investors seeking yield beyond passive BTC holding.
Alongside the investment, MARA significantly increased its Bitcoin allocation to Two Prime’s institutional yield strategies from 500 BTC to 2,000 BTC. This strategic shift aims to generate active returns on Bitcoin holdings rather than relying purely on long-term price appreciation.
Bitcoin Yield Strategies Gain Institutional Momentum
Two Prime offers SEC-compliant yield products tailored for institutional investors, focusing on capital preservation, risk-adjusted returns, and transparent management frameworks. With 2,000 BTC now allocated, Marathon Digital is positioning its Bitcoin treasury as an active income-generating asset.
According to MARA’s CFO, the company intends to leverage Two Prime’s expertise in structured yield products to diversify income streams and improve return on digital assets. This approach demonstrates how corporates and institutions are shifting towards active digital asset strategies to optimize capital performance.
Two Prime Emerges as Top U.S. CeFi Lender
Further solidifying its credibility, Two Prime was recently ranked the top centralized-finance (CeFi) lender in the United States by Galaxy Research. This recognition underlines the firm’s growing leadership in institutional-grade lending in the crypto finance space.
The partnership reflects a maturing crypto investment environment, where professional asset managers seek yield-focused alternatives backed by compliance, scalability, and risk management. Two Prime’s growth aligns with broader adoption of Bitcoin in corporate and sovereign treasury management.
Institutions Eye Yield, Not Just Holding
This strategic collaboration between MARA and Two Prime indicates that Bitcoin is evolving beyond a store of value into a yield-bearing asset class for large investors. As more corporations and funds explore yield-enhanced strategies, the digital asset market could see a shift from passive holding to active asset management.
By expanding its BTC allocation and taking an equity position, Marathon Digital is leading the way in turning static Bitcoin reserves into dynamic financial instruments, marking a new chapter in institutional crypto investment.
Disclaimer
This content is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency trading involves risk and may result in financial loss.