Trump Media & Technology Group (TMTG) has taken a bold step into the world of artificial intelligence, filing two new AI-related trademarks aimed at expanding its social media platform, Truth Social. This move signals the company’s intention to offer what it calls “reliable information” and “non-woke news”, further distinguishing the platform in a crowded digital landscape.
Truth Social AI: A New Direction for Conservative Tech
The new trademark applications—“Truth Social AI” and “Truth Social AI Search”—were submitted to the U.S. Patent and Trademark Office as part of a broader effort to integrate AI into the Truth Social experience.
According to TMTG Chairman and CEO Devin Nunes, the goal is to create AI-powered tools that help users access curated, trusted news and entertainment content aligned with conservative values.
This announcement follows TMTG’s continued exploration of emerging tech. The firm has previously filed trademarks related to cryptocurrency payments, ETFs, and even a Trump-branded metaverse through its affiliate company, DTTM Operations.
Stock Performance Defies Market Trends
Following the news, Trump Media shares surged 5.5% on Wednesday, outperforming the Nasdaq, the exchange where the company is listed. This uptick comes despite the company posting a Q1 2025 net loss of $31.7 million, with revenues totaling $8.8 million.
Investors appear optimistic about the company’s innovation efforts, particularly as artificial intelligence continues to reshape digital media.
A Social Media Platform for the Conservative Base
Truth Social currently reports an estimated 6.3 million users, though its active user count has fluctuated over time. Despite its smaller scale compared to giants like Facebook, which reported 3.1 billion monthly users in 2023, Truth Social continues to focus on serving a specific ideological niche.
This strategic positioning—centered around non-mainstream narratives and anti-woke content moderation—may help the platform capture a loyal, targeted audience.
Conclusion: AI Meets Politics in Digital Media
As AI adoption becomes mainstream in tech, Truth Social’s push to build a politically-aligned AI experience marks a unique convergence of technology, media, and ideology. The coming months will reveal whether these initiatives lead to higher engagement and stronger financial performance for TMTG.
Disclaimer
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